The One Show
The One Show is the world's most prestigious award show in advertising and design. For over 50 years, the Gold Pencil has been regarded as one of the top prizes in the creative industry. The One Show has a rich legacy of honoring some of the most groundbreaking ideas, created by some of the most remarkable minds in creativity.
Learn more about The One Show 2026
Year
-
Year
2013
- 2013
Discipline
-
Discipline
All
- All
- Advertising
- Interactive
Award
-
Award
Merit
- All
- Gold Pencil
- Silver Pencil
- Bronze Pencil
- Merit
Year
-
Year
2013
- 2013
#
One Show
Network Rankings
wieden-kennedy
Client
Title
Category
Award
Points
One Like = One Balloon
Agency: Wieden+Kennedy / São Paulo
Client: Heineken
Category: Social Media / Best Use of Social Media/Facebook
Points: 5.0
ParaNorman
Agency: Wieden+Kennedy / Portland
Client: Laika Studios
Category: Integrated Branding / Consumer Campaign
Points: 5.0
Serenade Live Event
Agency: Wieden+Kennedy Amsterdam / Amsterdam
Client: Heineken
Category: Branded Content / Online
Points: 5.0
How to Change Cars Forever
Agency: Wieden+Kennedy / Portland
Client: Dodge
Category: Consumer Television / Commercials of Var. Length - Campaign
Points: 5.0
Jet Ski
Agency: Wieden+Kennedy / Portland
Client: Old Spice
Category: Consumer Television / :20 and Under - Single
Points: 5.0
Irresistible
Agency: Wieden+Kennedy / Portland
Client: Old Spice
Category: Consumer Television / :30/:25 - Single
Points: 5.0
Film
Agency: Wieden+Kennedy / Portland
Client: Old Spice
Category: Consumer Television / :30/:25 - Single
Points: 5.0
Greatness Anywhere
Agency: Wieden+Kennedy / Portland
Client: Nike
Category: Consumer Television / 60 Second - Single
Points: 5.0
Voices
Agency: Wieden+Kennedy / Portland
Client: Nike
Category: Consumer Television / 60 Second - Single
Points: 5.0
Poker Face
Agency: Wieden+Kennedy / Portland
Client: Old Spice
Category: Consumer Television / 60 Second - Single
Points: 5.0
Extra Time
Agency: Wieden+Kennedy / Portland
Client: Nike
Category: Public Service / Television - Single
Points: 5.0